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Infinity & World Blog

Uma mulher está sentada no balcão de um restaurante de fast food.
By suporte GM November 5, 2024
In recent years, the adoption of digital menu boards in bakeries and supermarkets has become an essential trend to modernize and optimize communication with customers. GM7 Digital Experience, a leader in Digital Signage solutions, has stood out in offering this technology, providing significant benefits for several establishments. Digital menu boards are powerful tools for boosting sales, increasing return on investment (ROI), engaging and retaining customers. With a dynamic and visually attractive interface, these systems allow quick and effective updates of offers and promotions, capturing the consumer's attention at the point of sale. GM7 Digital Experience, in partnership with Infinity Design, develops motion graphics content that not only informs, but also converts sales. "The creations made in motion graphics are designed based on the client's KV. We jointly create efficient communication, which in addition to informing, converts into combined sales, increasing revenue and building loyalty", explains Ricardo Fernandes, Communications Director at the GM7 Group. GM7 Digital Experience's expertise is evidenced by a wide range of satisfied customers, including Nico Paneteria, Pão do Cambuí, Casas Bauducco, Vila do Grão, Juice n Toast and Dalben Supermercados and many others. These success stories demonstrate how implementing digital menu boards can transform the customer experience and maximize business results. Content flexibility and personalization are determining factors for the success of these solutions, allowing each client to adjust messages according to their specific needs. In addition to improving visual communication, menu boards also contribute to more sustainable and efficient management. Eliminating the need for printed materials reduces costs and environmental impacts, aligning with sustainability practices that are increasingly valued by modern consumers. With GM7 Digital Experience, establishments can implement green, modern and effective communication. GM7 Digital Experience continues to innovate and offer solutions that place its customers at the forefront of digital communication. For more information about the services offered by GM7 visit www.gm7digitalexperience.com.br .
Uma pintura colorida de cones de sorvete e um peixe em um fundo azul
By suporte GM November 5, 2024
Romero Britto, one of the most renowned contemporary visual artists, implemented a touch screen application in his office in Miami, developed by the GM7 Group. This technology is used to offer visitors to the studio an experience of viewing their works of art in a sophisticated and innovative way. The touch screen application allows customers to browse Britto's various works in an intuitive and modern way. With just one touch, you can access detailed information about each piece, its history and inspiration, enriching the experience of those who visit the studio. This technology not only facilitates access to information, but also reflects the artist's avant-garde vision, who constantly seeks innovative ways to connect his art to the public. Developed by the GM7 Group, the application represents a significant advance in the way works of art can be presented. The partnership with GM7 reinforces Britto's commitment to innovation and excellence, providing its visitors with a unique and interactive experience. This project demonstrates the potential of digital technologies to transform the presentation of art and enrich interaction with viewers.
By suporte GM November 5, 2024
PUC Campinas entered into a strategic partnership with the GM7 Group to modernize its communication on campus. Six LED totems were installed at strategic points throughout the university, providing a dynamic and efficient way of transmitting information to students, teachers and visitors. Digital communication in academic environments offers numerous benefits. With Digital Signage solutions, such as LED totems, institutions can ensure that important information, such as events, notices and campaigns, are viewed quickly and attractively. This not only improves the dissemination of information, but also engages the academic community, creating a more interactive and connected environment. GM7 Digital Experience, a specialist in digital communications, has an extensive portfolio of successful projects in schools and universities. In addition to PUC Campinas, the company has already carried out projects at Colégio Notre Dame, Progresso, Rio Branco, Mackenzie, Escola Americana de Campinas and Facamp. Each project is personalized to meet the specific needs of the institution, ensuring effective communication and user satisfaction. These technological solutions not only modernize the academic environment, but also provide a series of additional functionalities. Through Digital Signage, it is possible to integrate proximity and touch sensors, create interactive content and even use cameras to analyze the flow of people. This makes communication more intelligent and adaptable to different everyday school situations. With the expertise of GM7 Digital Experience, educational institutions can transform the way they communicate with their audiences. To find out more about the services offered by GM7, visit www.gm7digitalexperience.com.br .
Uma sala com uma placa na parede que diz `` happy hour kansas ''.
By suporte GM November 5, 2024
GM7, in partnership with Infinity Design, stands out in the digital media market with its motion graphics vignettes. These vignettes are designed to deliver clear and effective communication, transforming ideas into tangible results. With clear images and precise texts, adapted to screen time, GM7 and Infinity Design develop content that captures the public's attention and adds value. A well-executed vignette must be created with a deep understanding of the medium in which it will be displayed. This ensures that the message is transmitted in an impactful and efficient way, increasing the chances of conversion and return on investment (ROI). GM7 and Infinity Design work together to ensure that each vignette is a powerful piece of communication, capable of transforming the consumer experience. = A Infinity Design, com seu time de especialistas, dedica-se a criar vinhetas que realmente se destacam no mercado. Utilizando ferramentas avançadas e técnicas inovadoras, a equipe garante que cada projeto seja único e personalizado, atendendo às necessidades específicas de cada cliente. O objetivo é sempre entregar uma comunicação que converta e que gere resultados positivos. Motion graphics vignettes are a crucial element of any digital media strategy. They help to strengthen the brand, engage the public and, most importantly, convert sales. GM7 and Infinity Design are ready to help your company make the most of this powerful communication tool.
Uma garrafa de iogurte nestlé está flutuando no ar entre dois prédios.
By suporte GM November 5, 2024
GM7 and Infinity Design are at the forefront of a new trend in the advertising world: Fake Out of Home (FOOH). This innovative technique uses digital technology to create ads that appear to be real installations in physical spaces, but are completely virtual. The result is a surprising visual experience that captures the audience's attention and generates high engagement. FOOH has gained popularity due to its ability to create stunning, interactive scenarios that would not be possible in the real world. This allows brands to tell stories in new and exciting ways, taking advertising to a whole new level. GM7 and Infinity Design use this approach to develop creative campaigns that leave a lasting impression on consumers. With a team of dedicated experts, Infinity Design creates content that stands out for its innovation and visual impact. This trend is redefining how advertising campaigns are designed, offering customers a unique way to connect with their favorite brands. The focus is to provide an immersive experience that goes beyond the ordinary. By adopting FOOH, companies are not only following a trend, but also positioning themselves as leaders in innovation in the advertising market. GM7 and Infinity Design are ready to help brands explore and implement this revolutionary technique, creating campaigns that really make a difference.
Um homem e uma mulher estão em uma sala com uma tela grande.
By suporte GM November 5, 2024
The GM7 Group was present at Latam Retail 2024, a prominent event in the retail sector in Latin America. During the event, GM7 set up an impressive stand with its Digital Signage solutions, demonstrating the power and innovation that these technologies bring to the point of sale (POS). The GM7 stand featured a high-definition LED panel, professional monitors, and a self-service totem. In addition to this equipment, interactive sensors such as lift n learning, proximity sensors and touch sensors were implemented. These devices were designed to create a new dynamic of interaction between customers and products in the store, providing a more engaging and personalized shopping experience. GM7's expertise in Digital Signage was also highlighted by the presentation of reports and dashboards in real time. Using people counting cameras and triggers, the company showed how technology can directly impact the increase in return on investment (ROI) and the generation of reliable reports. These tools are essential for understanding consumer behavior and optimizing sales strategies. With its participation in Latam Retail 2024, the GM7 Group reaffirms its commitment to innovation and excellence in the retail sector, offering technological solutions that transform the shopping experience and increase operational efficiency for its customers.
Um robô está parado em frente a uma cabine em um aeroporto.
By suporte GM November 5, 2024
The GM7 Digital Experience was part of the launch of Parque Dom Pedro Shopping's new benefits program. Using its expertise in Digital Signage, the company placed the Pedrinho robot to interact with the public, offering a unique and engaging experience. The robot, equipped with a script script, specially developed with content intelligence created by GM7, delighted visitors by providing detailed information about the benefits program. After mapping the area, Pedrinho walked around the entrance of the project, always willing to provide relevant information and interact with the public. With a shirt and badge, made by the mall, the robot managed to transmit the message, with a lot of empathy, generating a very positive response to the campaign. About the Benefits Program Parque Dom Pedro Shopping's new benefits program is bringing a series of exclusive advantages to consumers. More than 500 brands joined the initiative, providing a richer and more rewarding shopping experience. Through the shopping app, available for Android and iOS devices, customers will be able to register for free and have access to special promotions, discounts, and the opportunity to participate in exclusive raffles and events. To celebrate the launch, all customers who registered competed to win a Fiat Volcano TurboDiesel AT. This action aims to involve more customers and reinforce the mall's commitment to excellence and innovation in service. About GM7 Digital Experience GM7 Digital Experience specializes in Digital Signage solutions, offering professional LED panels and monitors with customized software, innovative templates and expertise in content management. The company's mission is to transform experiences and connect brands to the public in an efficient and impactful way. For more information about GM7 Digital Experience services, visit www.gm7digitalexperience.com.br .
By suporte GM November 5, 2024
5hours Bike Day, an annual spinning event held by Vitória Hotel and Noblu Sports, completed its twentieth edition this year on the hotel's rooftop in Campinas. The event, already established in the local sporting calendar, was once again sponsored by the GM7 Group, which played a crucial role as media partner. GM7 brought its expertise in Digital Signage to the event, installing an impressive LED panel on the hotel's roof. The fantastic images and motion graphics creations projected on the panel brought life and dynamism to the 5hours Bike Day, providing an unforgettable visual experience for participants. Additionally, totems were strategically positioned throughout the event, allowing partners and customers to explore their products through interactive brand activations. Participation in the 5hours Bike Day is another example of how we apply our experience in Digital Signage to enrich events and provide memorable experiences. About GM7 Digital Experience GM7 Digital Experience specializes in Digital Signage solutions, offering professional LED panels and monitors with customized software, innovative templates and expertise in content management. With a commitment to transforming experiences and connecting brands to the public in an efficient and impactful way, GM7 stands out for its work on several large-scale events and projects. Our goal is to always deliver creative and technological solutions that delight and engage the public, creating dynamic and interactive environments. To find out more about our services and how we can transform your event or space with cutting-edge technology, visit www.gm7digitalexperience.com.br .
By suporte GM November 1, 2024
Motion graphics can bring several benefits to brands, such as: Capture attention Animations and motion graphics are more attractive and maintain the audience's interest than static content. Broadcast messages The combination of visual and auditory elements makes it easier to understand and remember information. Increase engagement Motion graphics can increase engagement and convert more users. Strengthen the brand The strategic use of motion graphics can increase brand association with the public and purchase intention. Demonstrate innovation The use of motion graphics shows that the brand is committed to innovation and quality. The growth in demand for visual and interactive content, driven by video streaming, digital games and virtual reality, has created many job opportunities for motion design professionals.
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